Muse Group

Muse Group empowers music makers. We create the world’s most popular apps for playing, recording, and composing music. Through our innovative learning tools, expansive music catalogs, and free open-source software, we make it easier for millions — from beginners to experienced musicians — to be creative every day.

Our talented team of music lovers collaborates all over the globe, from Limassol to Seoul, Boston to Berlin. We’re an ambitious company with the drive and culture of a startup — with many more exciting Muse Group developments to come.

At the end of 2023 Hal Leonard Company combined with Muse Group (more information you can find here) and together are now a single company that aims to revolutionize the music industry by using their expertise and resources to offer innovative solutions for musicians, teachers and music lovers around the world.

We're looking for a Head of Strategic Partnerships — a proactive relationship builder and strategic thinker, passionate about the music industry and driven by data. In this role, you'll be identifying high-impact opportunities, developing meaningful collaborations, and owning partnership-driven growth strategies across our suite of music brands.

Key Responsibilities:

• Identify and evaluate potential partners based on company goals and market insights, ensuring strategic alignment.
• Lead negotiation of partnership agreements — defining terms, financials, and collaboration scope.
• Own revenue growth plans in alignment with the partnership portfolio.
• Co-create and launch joint marketing initiatives with partners, including co-branded initiatives, promotional events, and cross-promotion opportunities to maximize visibility and reach.
• Act as the bridge between partners and internal teams (product, marketing, analytics, etc.) to ensure seamless execution and shared vision.
• Build and implement data-driven processes for partnership analysis — using CRM data, customer segmentation, and performance dashboards.
• Regularly report on partner performance using data-driven insights to assess effectiveness and identify areas for improvement or adjustment.
• Organize and participate in partnership meetings, workshops, and conferences to foster relationships, share best practices, and stay informed about industry trends.
• Manage the integration of partner products or services with the company’s offerings, coordinating with technical teams to ensure seamless implementation and user experience.
• Oversee the resolution of any issues or conflicts that arise with partners, employing diplomacy and strategic problem-solving to maintain positive, productive relationships.

Required Experience:

• At least 5+ years of experience in a business development, strategic partnerships or relationship management role.
• Proven track record of driving growth through partnerships and launching successful go-to-market strategies.
• Ability to develop and execute data-informed strategies, not just manage relationships.
• Strong analytical skills with experience using CRM platforms (e.g., Salesforce, HubSpot) to track engagement, pipeline, and performance.
• Deep understanding of key growth metrics — revenue attribution, sell-through analysis, conversion tracking, etc.
• Comfortable working cross-functionally and collaboratively with marketing, sales, product, and analytics teams.
• Experience within the music industry or a strong understanding of music technology is a big plus.
• Confident communicator with experience navigating complex stakeholder relationships.
• Bachelor’s degree in Business Administration, Marketing, Communications, or a related field.